ASUS and the fashion trend-setting Kim Jones have announced that they are joining forces for the Incredible Catwalk, inspired by the style of the ASUS ZenFone 2. The international fashion adventure spans seven Southeast Asian countries in just seven days to create stunning fashion images based on the national dress for each country. The countries include India, Indonesia, Malaysia, Singapore, Thailand, Philippines, and Vietnam complete with behind-the-scenes videos and more.
“Incredible Catwalk is Southeast Asia’s ultimate fashion story. Together with ASUS, we’ve reimagined seven countries’ national dress with a modern, fashion-forward twist. Each look was shot on location across the region; it was a breathtaking, inspiring experience. I’ve captured some exciting moments on my ZenFone 2 for my followers and I can’t wait to share it” Kim Jones.
“We’re very proud to be working with Kim Jones. She’s the perfect muse for our Incredible Catwalk collaboration. The ZenFone 2 is this season’s most stylish tech accessory and it looks incredible next to Kim in these shots. The phone shows its fashion versatility throughout the story; Kim is holding the phone in a selection of covers, including the cover designed exclusively for ASUS by international YouTube personality CutiePieMarzia.” ASUS Malaysia