ASUS launches ASUS ZenFone 3 Deluxe, ZenFone 3 and ZenFone 3 Ultra from $249 (RM1024)

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Nearly confirming almost all earlier leaks, the ASUS Zenvolution revealed the ASUS ZenFone 3 Deluxe, ZenFone 3 and ZenFone 3 Ultra. The ZenFone 3 Deluxe will offer the world's first all metal unibody design using PureMetal Technology with invisible antennas while the ZenFone 3 will follow the metal frame and shiny glass back of the earlier leaks for $249 (RM1024).

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Both will support rear fingerprint sensors but the ZenFone 3 Deluxe will pack in a Snapdragon 820 processor, 6GB of RAM, a 23MP rear camera with three types of autofocus and 4 axis optical image stabilization and more for $499 (RM2053).

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The larger 6.8-inch display packing ZenFone 3 Ultra goes for more familiar rear volume controls with the same camera as the Deluxe but the fingerprint sensor is built into the front home button for $479 (RM1971). It also offers richer Hi-Res Audio with a large 4600 mAh battery.

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Headlining their tagline of "Empowering Luxury for Everyone" here are the available tech specs and features:

  • ASUS ZenFone 3 Deluxe (ZS570KL)
  • Qualcomm Snapdragon 820
  • 6GB RAM
  • 64GB storage (can go up to 256GB)
  • 5.7-inch display (FHD 1920 x 1080 pixel resolution, Super AMOLED, Always-on, 3000000:1 dynamic contrast, 1.3mm bezel)
  • 23MP rear camera (0.03s Tri-Tech Autofocus [phase detection autofocus, laser autofocus, continous autofocus], 4-axis optical image stabilization, 3-axis EIS, PixelMaster 3.0, sapphire cover glass, 6P lens, Sony IMX 318 sensor, 4K video recording, DTI technology, 92MP super resolution, Dual LED flash, Colour Correction sensor)
  • Features fingerprint sensor, 4G LTE Cat 13, USB Type-C 3.0 port, 5-magnet speaker system, NXP Smart Amp volume boost
  • Quick Charge 3.0 (60% in 39 minutes)

  • ASUS ZenFone 3 (ZE552KL)
  • Qualcomm Snapdragon 625
  • 3GB / (can go up to 4GB RAM)
  • 32GB storage
  • 5.5-inch display (Super AMOLED, FHD 1920 x 1080 pixel resolution, contoured 2.5D Corning Gorilla Glass front and back, 500 nit brightness)
  • 16MP rear camera (f/2.0 lens, 0.03s Tri-Tech Autofocus [phase detection autofocus, laser autofocus, continous autofocus], 4-axis optical image stabilization, 3-axis EIS, PixelMaster 3.0, sapphire cover glass, 6P lens, Sony IMX 318 sensor, 4K video recording, DTI technology, Dual LED flash, Colour Correction sensor) + 8MP front camera
  • Features fingerprint sensor, 4G LTE Cat 9, USB Type-C 3.0 port, ASUS OptiFlex technology, 5-magnet speaker system, NXP Smart Amp volume boost 
  • 7.69mm thin

  • ASUS ZenFone 3 Ultra (ZU680KL)
  • Qualcomm Snapdragon 652 processor
  • up to 4GB RAM
  • up to 256GB storage
  • 6.8-inch display (Full HD 1920 x 1080 pixel resolution, Super AMOLED)
  • 23MP rear camera (0.03s Tri-Tech Autofocus [phase detection autofocus, laser autofocus, continous autofocus], 4-axis optical image stabilization, 3-axis EIS, PixelMaster 3.0, sapphire cover glass, 6P lens, Sony IMX 318 sensor, 4K video recording, DTI technology, 92MP super resolution, Dual LED flash, Colour Correction sensor)
  • Features rear volume controls, fingerprint sensor built into Home button, dual stereo speakers, 7.1 surround sound, Hi-Res Audio + DTS Headphone, 4G LTE Cat 13, USB Type-C 3.0 port, ASUS OptiFlex technology, 5-magnet speaker system, NXP Smart Amp volume boost
  • 4600 mAh battery (Quick Charge 3.0, PowerBank Mode)

Quite obviously, this isn't the complete tech specs list but stay tuned and we'll update tech specs as we go. No Malaysia release dates, but we could expect it to come to Malaysia or the region sometime in August 2016. Unfortunately, the ASUS ZenUI 3.0 will come with more features but the Game Genie app certainly seems useful, so we'll withold judgement until we find out more.

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