
Image from Apple Insider
Apple is now reportedly considering bringing advertising support to its mapping service, Apple Maps, as early as 2026. That said, what should you know about it?
Businesses could benefit from this update
For your information, this will allow businesses to pay Apple to get better visibility on Apple Maps compared to competitors or other listings. This offering is expected to operate much like how advertising works on the Apple App Store, where app developers can pay to get better rankings on app listings.
However, it is not yet known how user acceptance will be in terms of integrating advertising into the Apple Maps application in the future. At the same time, for now, the use of Apple Maps in Malaysia is still low, and many rely on Google Maps to obtain information related to a location, in addition to also searching through applications and social media services.
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