Most of us love to browse the Internet uninterrupted, viewing what we like without pop-ups and ads. But companies don't live on free content, and Instagram wouldn't remain unmonetised forever. So get ready because more ads are coming to Instagram.
Specifically, Instagram will be introducing ads to Instagram Reels. According to The Verge, ads will start appearing in the short videos today for users all over the world. These ads will also be in the form of Instagram Reel videos and are 30-second full-screen clips that appear between videos. You can easily identify them as they will have the 'Sponsored' tag.
These ads came at a time that could be considered ripe by advertisers around the world. With TikTok's popularity, it's said that the company has begun raising its ad prices. As you can guess, it's an opportunity for companies to provide alternatives like ads on Instagram Reels. Instagram can also rely on the large userbase from Facebook, which could help bring in the numbers.
Mind you, we're not business experts here, so we can't tell you if these ads on Instagram Reels would prove successful. We'll just have to see what happens, right? Let us know what you think in the comments, and stay tuned to TechNave for more news like this.
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