(L-R) Datuk Bazlan Osman, Chief Financial Officer of TM, Puan Chan Cheong, Chief Executive Officer of P1, Tan Sri Zamzamzairani Mohd. Isa, Group Chief Executive Officer of TM, Dato' Sri Shazalli Ramly, Chief Executive Officer of Celcom, Ramanathan Sathiamutty, Chief of Operation, Technology, Digital & Enabler Officer of Celcom and Azizi Abdul Hadi, Chief Operating Officer of P1 hand in hand after the signing ceremony
As of 28 January, Celcom Axiata Berhad (Celcom), Telekom Malaysia Berhad (TM) and Packet One Networks (Malaysia) Sdn. Bhd. (P1) have signed a series of agreements – of which the three (3) core agreements are TM Next-Gen Backhaul (NGBH), High Speed Broadband (HSBB) (Access) and domestic roaming services – to further enhance and develop a greater internet experience for their respective customers.
The trio partnership will further enhance Celcom's 4G network through TM's provision with high bandwidth capacity, which will accelerate Celcom's ongoing efforts and goal in continuing their Long Term Evolution (LTE) site deployment nationwide. In addition, the agreement is also an extension for Celcom's access to TM's HSBB network.; which means Celcom can continue to provide fixed broadband services. P1, on the other hand, will facilitate Celcom's domestic roaming service provision to TM.
Dato' Sri Shazalli Ramly, Chief Executive Officer of Celcom signing the agreement with Tan Sri Zamzamzairani Mohd Isa, Group Chief Executive Officer of TM
The agreement was signed by Chief Executive Officer of Celcom Axiata Berhad, Dato’ Sri Shazalli Ramly; Group Chief Executive Officer of TM and Chairman of P1, Tan Sri Zamzamzairani Mohd Isa; and Chief Executive Officer of P1, Puan Chan Cheong. Also present at the event were Ramanathan Sathiamutty, Chief Operation, Technology, Digital & Enabler Officer of Celcom; Datuk Bazlan Osman, Group Chief Financial Officer, TM; and Azizi A. Hadi, Chief Operating Officer of P1.
“Although we are already the leader in the industry, Celcom is moving stronger towards catering to the new digital generation preference, where these days customers are more concerned on whether they could watch their videos without interruption, or how fast would their webpages load, and these in technical terms, translate to how speedy a network is. The strategic collaboration will provide a whole new experience for our customers in enjoying the best of data network quality.” said Dato’ Sri Shazalli Ramly, Chief Executive Officer of Celcom Axiata Berhad.
“We are aware of the fact that the challenge for service providers today, where more competitors are emerging into the market. Although Celcom is leading the wireless market today, we want to continuously to be the provider of choice. With a robust backhaul and resilient network, we are confident that we are able to attract the prudent customers today; those who would choose to scout around for quality data network rather than choosing the super-discounted plan that will eventually disappoint them.”
Commenting about Celcom’s entry into converged market, Dato’ Sri Shazalli said, “It is a part of our ongoing commitment to the customers in providing value and better experience. Therefore, with endless innovation such as this venture into converged services, we will be able to continuously extend the options of our services offerings alongside our already superior wireless services on our Undisputed No. 1 Network.This will also empower Celcom to provide outreach and move into underserved markets to ensure connectivity is easily accessible,’’ he concluded at the signing ceremony today.
Meanwhile, Tan Sri Zamzamzairani Mohd Isa, Group Chief Executive Officer, TM said the TM Group was well on track towards becoming Malaysia’s Convergence Champion, with P1 due to launch its mobile services in the first half of 2016.
“With the provision of domestic roaming services, our customers can stay connected with their families, friends and business associates wherever they may be, tapping on Celcom’s extensive coverage nationwide. The collaboration facilitates our effort to further expand our mobility proposition, fully complementing our fixed broadband services for a true convergence experience. Beyond technology, customers expect the same service experience whether they are in the physical or digital world, whether they are working or at play – that is life. In the era of convergence, TM seeks to deliver convergence as a seamless experience beyond all the above, placing the customer at the heart of it all. This means we are taking up the challenge of viewing this experience end-to-end, throughout the customer journey with TM, across all touchpoints. Towards this, P1 is currently working together with us in conducting user trials and network readiness tests for the upcoming mobile services launch; a crucial process that is also made possible through this strategic collaboration.”
“We look forward to more exciting offerings for our consumers and businesses, true to TM’s promise of “Life and Business Made Easier, for a Better Malaysia’. This collaboration is also expected to bring the nation closer towards achieving the National Broadband Initiative, in line with the Government’s aspiration to ensure that at least 95% of Malaysians to have Internet access by 2020,” Tan Sri Zamzamzairani added.
What's more, the collaboration will also help to avoid unnecessary double network infrastructure and will facilitate the organisations to optimize the cost and operate more efficiently as much as possible as the industry grows.
(L-R) Datuk Bazlan Osman, Chief Financial Officer of TM, Puan Chan Cheong, Chief Executive Officer of P1, Tan Sri Zamzamzairani Mohd. Isa, Group Chief Executive Officer of TM, Dato' Sri Shazalli Ramly, Chief Executive Officer of Celcom, Ramanathan Sathiamutty, Chief of Operation, Technology, Digital & Enabler Officer of Celcom and Azizi Abdul Hadi, Chief Operating Officer of P1 displaying the signed agreement
“TM remains committed in providing an open access for all MCMC-licensed service providers - allowing these operators to provide and deliver value-added services to their end-users hence further strengthening TM’s position as a neutral service provider,” Tan Sri Zamzamzairani concluded.
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