2020 was a bad year for many companies, but was it really that bad? Well, numbers can easily give you an idea of how an industry performed. In particular, industry analysis for smartphone sales published yesterday showed an overall decline in 2020.
According to Gartner, worldwide sales of smartphones dropped by around 5.4% in Q4 2020. The sales of 5G smartphones and more affordable devices helped prevent the numbers from getting worse. However, that didn't stop 2020 from being a bad year, with an estimated decline in global smartphone sales of 12.5% (or roughly 192.8 million).
Global smartphone sales Q4 2020
Interestingly, Xiaomi and Apple did well in Q4 2020. Both companies had positive sales growth in Q4 2020, compared to the year before. The latter even took the top spot for the quarter, something that has not happened since 2016. On top of that, Apple had a positive market share growth of 3.3% for the whole of 2020. Samsung still sat on the top spot for global sales in 2020, however, due to the sheer volume of smartphones sold.
Some of you may have also chosen to avoid buying a new phone last year. In that case, would you be looking to upgrade this year? Let us know what new phone you are interested in and stay tuned TechNave for more news like this.
COMMENTS