Yup, you read that right. Google may have to pay up to $5 billion over a lawsuit for alleging collecting data on users when they surf on incognito mode. The lawsuit was filed back in June for violating the privacy laws and a federal judge just recently denied Google's request for dismissal of the lawsuit.
According to US District Judge Lucy Koh, she wrote that the court has concluded that Google failed to notify their users that the company engaged in collecting alleged data from Chrome's incognito mode. Not only does the lawsuit seeks $5 billion from Google, but as well its parent company, Alphabet for secretly collecting data via Google Analytics, Google Ad Manager, website plug-ins and even mobile apps.
However, Google wanted to defend that the company clearly stated that whenever a user opens a new incognito tab, websites may still be able to collect information on the user's browsing activity. If you open your incognito page, it states that only your browsing history, cookies and site data, and information in forms won't be recorded.
Google just recently announced that they are going to move away from tracking users with ads by replacing the cookies with another new function that doesn't track them. Well, whatever the case is - we will just have to wait and see what happens next. Stay tuned for more trending tech news at TechNave.com.
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