Google is helping to create better ways to detect AI content

googlesearch.jpg

Generated or edited AI images can sometimes be hard to detect. While AI images have obvious 'tells', some are more subtle. In such cases, it's best if Internet users have ways to tell if an image was made by AI and thus fake. Fortunately, Google has plans in mind.

The company has announced that it's helping to develop technology to help Internet users detect AI content. To achieve that, Google joined the Coalition for Content Provenance and Authenticity (C2PA) earlier this year. In the announcement, the company explained that Provenance technology can help users know if a photo is taken by a camera, edited by software or generated by AI.

Additionally, Google will incorporate C2PA's standards into two major Google services - Search and Ads. For Google Search, images tampered with by software or AI will have C2PA metadata. If users want to check how the image was edited, they can click "About this image" to know more. Also, the C2PA tag can be seen when you access Google Search via Google Images, Lens or Circle to Search.

Does this feature sound to you? Let us know in the comments and stay tuned to TechNave for more news like this.