As promised, HUAWEI today launched the highly anticipated HUAWEI Pura80 Series in Malaysia. Comprising the Pura80 Pro and Pura80 Ultra, this article will focus on the latter, so read on to learn more.
HUAWEI Pura80 Ultra launched in Malaysia with a 6.8-inch LTPO OLED, 100W charging and more
Under the hood, the processor powering the device was not revealed, and is likely an in-house SoC like other flagship devices from the company. It is offered with 16GB RAM and either 512GB storage.
Battery-wise, it’s a 5170mAh cell, which supports 100W wired charging and 80W wireless charging. Meanwhile, the display is a 6.8-inch LTPO OLED (1-120Hz) HUAWEI X-True Display with an FHD+ resolution, 3000 nits peak brightness and a second-gen Crystal Armour Kunlun Glass, which provides 16 times greater scratch resistance and 25 times better drop protection than its predecessor.
The Pura80 Ultra debuts the industry’s first switchable dual telephoto camera
The Pura80 Ultra is the first in the industry to introduce a Switchable Dual Telephoto Camera system, seamlessly combining a 3.7x medium telephoto and 9.4x super telephoto lens into a single optical structure. These lenses share a massive 1/1.28-inch sensor, enabling seamless transitions between near and far focal lengths, delivering true dual optical zoom in one compact module with unmatched light intake. This breakthrough allows users to shoot crisp portraits and cinematic close-ups from any distance, all with vivid clarity and expressive spatial depth, even under low light.
The Pura80 Ultra also introduces the industry’s strongest dynamic range with its 50MP 1-inch Ultra Lighting HDR Camera. Featuring a 15x higher dynamic range than conventional smartphones, it achieves an impressive 16EV, nearly matching the capabilities of professional cinema cameras at 16.5EV. The camera is equipped with an F1.6 to F4.0 variable aperture, allowing for enhanced control over lighting and depth. Leveraging HUAWEI’s self-developed Triple Light Enhancement Technology, it captures cinematic-quality video with unparalleled clarity. Whether you're shooting backlit portraits or capturing high-contrast scenes such as fire or fireworks, the camera excels at mastering light and shadow, delivering stunning results in every shot.
More than just a camera phone, the Pura80 Series is built for intelligent performance. The all-new AI Smart Controls Button offers instant access to personalised shortcuts, such as the camera, flashlight, or AI lens, while incorporating fingerprint recognition for enhanced security. AI Noise Cancellation ensures clear calls in any environment by filtering background distractions and sharpening voice clarity, ideal for on-the-go conversations.
The Pura80 Ultra is priced at RM6599 in Malaysia
The Pura80 Ultra is offered in Prestige Gold and Golden Black colour options, priced at RM6599 in Malaysia. The Pura80 Series also offers seamless compatibility with essential apps via AppGallery, delivering a secure, smooth experience with every download.
The Pura80 Series 2025 Sales Start Campaign will run from 2 August to 31 December 2025. Customers who purchase any model of the HUAWEI Pura 80 Series during this period are eligible to claim exclusive prizes worth up to RM2,978*, available on a first-come, first-served basis at all participating stores and HUAWEI official online platforms.
The series is now available for pre-order through the HUAWEI Experience Stores, the HUAWEI Official Website, HUAWEI Official Store on Shopee, HUAWEI Flagship Store on Lazada, and the HUAWEI Official TikTok Shop with prices starting from RM4,599, and receive free gifts worth up to RM1,428, including the HUAWEI FreeBuds Pro 4 and one year of HUAWEI Care+.
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