During a conference in London, OPPO took the stage and announced its commitment to making AI phones accessible to everyone. On top of that, the company also announced its collaboration with Google, MediaTek, Microsoft and more partners across the industry to deliver an enhanced AI phone experience.
Representing OPPO, Billy Zhang, President of Overseas MKT, Sales and Service of OPPO, believes that AI should not remain exclusive to just flagship phones and selected users but should instead be accessible to more users around the world. For the first time, he announced OPPO will bring generative AI to all product lines by the end of 2024. It's expected to reach about 50 million users.
To achieve this goal, OPPO is working closely with other industry leaders such as Google. With the partnership between the two, OPPO's Reno12 series and the next-generation Find X Flagship will feature the Google Gemini family LLMs. This marks OPPO as the first phone company to deploy the technology such as AI Toolbox including AI Writer and AI Recording Summary features.
OPPO is also collaborating with MediaTek, whereby both parties are tuning chips to enhance chip storage and computational efficiency on future OPPO flagship models. And with Microsoft, future OPPO phones will also be equipped with Microsoft AI tools, particularly on efficient, accurate and natural voice and text conversion experiences.
On that note, OPPO also unveiled that the Reno12 Series will be launching globally this month, thanks to the teaser shown at the conference. The Reno12 Series was recently launched in China at the end of May, featuring up to Dimensity 9200+ chipset, 80W fast charging technology and a 50MP primary camera, at a starting price of ~RM1.7K.
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