Over the weekend, PROTON unveiled the interior of the Proton e.MAS 7 at the Auto Car Expo (ACE) 2024. On top of that, the company also finally opened bookings for Malaysia’s first national electric vehicle.
According to PRO-Net, the Proton e.MAS 7 is estimated to be priced at RM120,000. To further entice early adopters, an early bird offer is available, featuring the Pioneer Privilege Deal that comes with a RM500 rebate and the Pioneer Gift Pack worth RM1,000. This offer is valid from the 26th of October up to the grand launch.
Moreover, there will also be an e.MAS App to enhance the user experience from booking through ownership. The app will simplify managing vehicle bookings, scheduling services and accessing Malaysia’s comprehensive EV charging network, which will be made available on a staggered basis.
To recap some of the features of the e.MAS 7, the EV sports a stylish exterior profile with 19-inch aerodynamic alloy wheels, concealed door handles and full-length 3D LED taillights. Equipped with 160kW of power and 320 Nm of torque, there is a 12-in-1 electric motor inside which delivers an acceleration from 0 to 100 km/h in 6.9 seconds.
In the interior, the e.MAS 7 has a spacious cabin built around a 2,750mm wheelbase, alongside a Flyme Sound System with 16 speakers in total. The EV is also enhanced with an Aegis Short Blade Battery and Level 2 Advanced Driver Assistance System (ADAS) for safety and driving assurance.
Finally, the Proton e.MAS 7 Tour is off on the fourth leg of the electric journey, focusing on the central region states of Selangor and Kuala Lumpur. You can follow Proton e.MAS’s website and official social media accounts under the username "Proton e.MAS Cars" for Facebook and Xiaohongshu, "@protonemasofficial" for TikTok and Instagram to stay updated.
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