During a global launch event in Paris, Samsung Electronics has unveiled a new premium line-up of QLED TVs featuring Q Picture (image quality), Q Smart (user experience) and Q Style (design), as well as The Frame, which Samsung once again worked with Yves Behar, a renowned Swiss designer, to create the innovative and elegant masterpiece that seamlessly blends into the interior of any home.
As previously stated in our Samsung SEA Forum 2017 news, the newly-announced QLED TV takes quantum dot technology to the next level with advancements in picture quality, including viewing angle, color volume, brightness and bold contrast. The QLED TV can express accurate color and achieves a 100 percent color volume – the highest on the market today, earning accreditation by Verband Deutscher Elektrotechniker (VDE), one of Europe’s largest technical-scientific associations.
As for The Frame, which was teased at CES 2017, The Frame looks like a picture frame hanging on a wall when ‘Art Mode’ is on. Instead of fading to black like a conventional TV, the Lifestyle TV’s display transforms into a work of art, letting the users select custom-designed digital art pieces from The Frame. The TV is also customizable with accessory options including interchangeable bezels and an optional Studio Stand. Like the QLED TVs, The Frame has an Invisible Connection and No Gap Wall-mount, allowing users to hang it anywhere to blend seamlessly into any living space without unsightly cables or wires.
We aren’t sure when the QLED TVs and The Frame will be coming into the Malaysia market or not, but we will keep an eye on that. Until then, stay tuned for more news at TechNave.com.
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