So just over the week, the iF Design Awards is back once again honouring tech-manufacturers on their achievements. This time around, Sony is proud to announce that 19 of its products have won the iF Design Awards, including four prestigious Gold Awards. The products that got the gold are the Bravia A1 series, DPT-RP1, Xperia XZ1 and the PlayStation 4 Pro. Below are some of the judges' comments on the four products and the full list awards.
OLED 4K Television: BRAVIA A1 Series
“Sony has achieved an ultraminimalist masterpiece: a television like a work of art, equipped with innovative sound technology. The sheer quality of fit and the innovation with sound coming through the screen astounded us, allowing for an absence of visible speaker system.”
Digital Paper: DPT-RP1
“Nearly identical to real paper, this digital paper has an excellent surface feel. A super lightweight product, the selection of materials is excellent for such a high-tech device.”
Smartphone: Xperia XZ1
“Congratulations to Sony for the puristic Xperia design, which stands out among the crowded mobile market. Masterful manufacturing combined with thoughtful detailing and a holistic approach to materials and colors. This phone sits very nicely in the hand.”
PlayStation 4 Pro
“The latest and most powerful gaming technology takes the form of a smart geographic construction, complemented by well-solved details and subtle lighting cues. A visually pleasing and simple yet elegant design statement with a progressive brand language, perfectly matching the taste of the device's target group.”
iF Design Gold Awards 2018
- BRAVIA A1 Series
- DPT-RP1
- Xperia XZ1
- PlayStation 4 Pro
iF Design Awards 2018
- HT-MT500 2.1ch Compact Soundbar
- SRS-XB20 Wireless Speaker
- SRS-XB10 Wireless Speaker
- NW-ZX300 Digital Music Player
- WI-1000X Wireless Headphones
- WI-C400 Wireless Headphones
- α9 Digital Camera
- RX0 Digital Still Camera
- MP-CD1 Mobile Projector
- Xperia Touch Smart Product
- Xperia XZ Premium Smartphone
- Xperia XZ1 Compact Smartphone
- FES Watch U Display Watch
- AROMASTIC Personal Aroma Diffuser
- PlayStation VR Aim Controller
For more information, you can check out the iF Design Awards website right here and stay tuned for more local tech news at TechNave.com.
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