Yesterday, TECNO announced that it has become the official global supporting partner of the Asian Football Confederation (AFC)'s new club competitions. These competitions include the AFC Champions League Elite™, AFC Champions League Second Division™ and AFC Women's Champions League™, covering the 2024-2025 season. So, what should you know about it?
For your information, this strategic partnership highlights TECNO's determination to expand its influence in core Asian markets and its commitment to building deep connections with every football fan who shares the spirit of "Never Stop". By reaching out to AFC club events and a huge fan base with nearly 1,000,000,000 TV viewers worldwide, TECNO will connect with the vast sports community, enhance the joy and passion that football brings, and encourage people to integrate their love of football into their daily lives.
Moreover, digital experiences have become an integral part of the football fan experience and the demand for smart technology in Asia continues to grow, TECNO aims to expand its brand influence in various markets in Asia through its partnership with AFC. TECNO hopes to bring football fans a unique immersive digital experience by providing cutting-edge technology and products, enhancing their experience of football in their daily lives.
Furthermore, this collaboration highlights TECNO's long-standing commitment to using sports to resonate with consumers around the world and create shared experiences. TECNO's brand DNA is deeply rooted in the belief that sports and technology can inspire personal progress, pursue dreams and pursue passions. The brand has been committed to inspiring consumers to unleash their potential through sports by creating meaningful projects.
In the past, TECNO sponsored the 34th Africa Cup of Nations (AFCON), creating a lasting impact for the entire African football community through a series of activities, including providing a unique viewing experience and pledging to renovate 100 football stadiums across Africa in the next five years to enable football to spread to more remote areas.
Through the cooperation with AFC, TECNO will continue to improve and innovate, bringing similar unforgettable experiences to Asia, inspiring football fans to jointly promote the spirit of "never stop", create more possibilities and build a better future together.
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