Apple’s upcoming iPhone 17 Pro is expected to debut in September 2025 with a new anti-reflective and scratch-resistant display, possibly exclusive to the Pro and Pro Max models. The starting price is estimated at around USD999, which is roughly RM4620.

Exclusive display upgrade for Pro models only

The new display feature is said to reduce glare and enhance durability, offering improved outdoor visibility and resistance to scratches. It appears to be Apple’s answer to Samsung’s Gorilla Glass Armor, already featured in devices like the Galaxy S25 series.

Initially reported in early 2025, the development of this anti-reflective coating faced manufacturing challenges. However, Apple’s supply chain partners have reportedly resolved yield issues, allowing for mass production ahead of the iPhone 17 Pro’s release.

Despite this upgrade, the anti-reflective display is expected to remain exclusive to the iPhone 17 Pro and Pro Max. The standard iPhone 17 and the new iPhone 17 “Air” model will likely retain the current Ceramic Shield glass without this enhancement.

Tech specs summary – iPhone 17 Pro Series

The iPhone 17 Pro and Pro Max are expected to feature the following upgrades:

• Exclusive anti-reflective, scratch-resistant display
• A19 Pro chip built on a 3-nanometer process
• 12 GB RAM for enhanced multitasking and AI performance
• Triple 48 MP rear cameras with upgraded telephoto capabilities
• 24 MP TrueDepth front camera
• 120 Hz ProMotion refresh rate
• New aluminum frame design
• Vapor chamber cooling system (rumored)
• New color options, including Sky Blue and copper/orange

What this means for Malaysia

For consumers in Malaysia, the upgraded display may be a key reason to consider the Pro models, especially for those who frequently use their phones outdoors.

However, with the exclusive feature limited to the higher-end variants, buyers may need to weigh the benefits against the expected price jump.

Would you pay more for a glare-free, tougher display on your next iPhone? Apple’s iPhone 17 Pro might just deliver that – if all goes according to plan. We’ll have to wait for the official announcement to confirm these details, including Malaysia-specific pricing.

Stay tuned to TechNave.com for more updates.