The ASUS ZenFone 4 Max Pro ZC554KL not only adds in a 5000 mAh battery (the previous ZenFone 3 Max had a 4100 mAh battery) but also improved 16MP + 5MP dual rear cameras, a 16MP front camera with LED flash and more. Priced at just RM100 more than the previously RM999 ZenFone 3 Max, check out some of what this RM1099 priced (now RM979!) smartphone has to offer in the unboxing and hands-on video.

The ASUS ZenFone 3 Max offered a big 4000 mAh battery in a sleek metal body that did just enough for most of Malaysia’s entry-level masses. Now, as the new ASUS ZenFone 4 range comes to the market we’ve had the chance to try out the ASUS ZenFone 4 Max Pro ZC554KL smartphone. It features a bigger 5000 mAh battery, 16MP + 5MP dual rear cameras with a wide angle combo, a 16MP front camera with it’s own LED flash and many other improvements in the same metal body as before. Does it deliver more oomph to the overall big battery but just above average entry-level smartphone its predecessor was? Find out in our review of the ASUS ZenFone 4 Max Pro below. 

ASUS is having a Raya promotion on their ASUS ZenFone 3 Max which will be sold at a low, low price of RM899 only (RRP 999). Promotion ends 30 June 2017.

The original ASUS ZenFone Zoom aimed to offer the most powerful Intel mobile processor, plenty of storage and a 3X optical zoom for what would be the best ASUS ZenFone cameraphone. Unfortunately, things didn't turn out that way as competitors beat it to the punch with sleeker designs, better camera sensors and processors. Learning well from this lesson, ASUS have released the ASUS ZenFone 3 Zoom ZE553KL as one of the first around RM2K Dual Pixel and dual rear camera equipped smartphones in the Malaysian market. Read on to see why we think the sleek metal bodied ASUS ZenFone 3 Zoom ZE553KL with the 5000 mAh battery life could be the next true flagship killer. 

Starting 14th February 2017, in conjunction with the incredible 38-days standby time of the ZenFone 3 Max 5.5” (ZC553KL), ASUS will be hosting a campaign, dubbed “38 days of Storm”, to give away 38 units of ASUS Zenfone 3 Max!

The recent news of the Nokia 6 made quite a few "mehs" with most of those directed at the Qualcomm Snapdragon 430 processor it uses. Other tech specs like the 4GB RAM and 64GB storage didn't get as much flak so we thought we'd check out the Snapdragon 430 processor using our similarly powered ASUS ZenFone 3 Max 5.5 or ZC553KL. Granted, there are differences between the two phones which you can see with our comparison tool, but the Nokia 6 does have the same display and more memory, so the differences in performance should be negligable if not better.

ASUS Malaysia recently revealed that their ASUS ZenFone 3 Max ZC520TL smartphone is now available at the online ASUS Malaysia Store for RM799. Joining the ZenFone 3 ZE552KL and ZE520KL alongside the ZenFone 3 Ultra ZU680KL, the good folks at ASUS Malaysia also revealed that the ZenFone 3 Laser ZC551KL going for RM999 will be available in mid-October 2016.

Last week was crazy busy as Honor started it with a bang and their officially announced Honor Note 8 and Honor 5 Play. Samsung subsequently skipped numbers and officially announced the Samsung Galaxy Note 7 with their new Gear VR. ASUS soon followed suit with their full range of ASUS ZenFone 3, ASUS ZenFone 3 Ultra, ASUS ZenFone 3 Deluxe, ASUS ZenFone 3 Max and ASUS ZenFone 3 Laser smartphones along with their ASUS ZenBook 3, ASUS Transformer 3 and ASUS Transformer 3 Pro, all for Malaysia.

Finally, the most entry-level ASUS ZenFone 3 range, the ASUS ZenFone 3 Max ZC551KL is the only ZenFone 3 to use a quad-core MediaTek processor and a 5.2-inch 720p display. It still offers updated features like a fingerprint sensor with an aluminum unibody backside. It also uses a 13MP rear camera with just a single LED flash, and also uses a microUSB port. The ASUS tech guys assure us that battery life is just as good as the ASUS ZenFone 2 Max, despite the smaller 4000 mAh battery, but perhaps this is partly due to the MediaTek processor.

ASUS Malaysia officially launched their ASUS ZenFone 3 range and yes, they confirmed our earlier rumour that all 5 of them are available to Malaysia and that there will be both the Snapdragon 820 and 821 variants for the ZenFone 3 Deluxe. No specific Malaysia release dates but ASUS Malaysia have assured us that all of them will arrive within this month of August. Check out the prices below:

• ASUS ZenFone 3 5.2-inch display (RM1499)
• ASUS ZenFone 3 5.5-inch display (RM1699),
• ASUS ZenFone 3 Deluxe 6GB RAM / 256GB (RM3299)
• ASUS ZenFone 3 Deluxe 6GB RAM / 64GB (RM2599)
• ASUS ZenFone 3 Ultra (RM2599)
• ASUS ZenFone 3 Laser (RM999)
• ASUS ZenFone 3 Max (RM799)