News & Reviews:   HULU

The Walt Disney Company has announced a major change to its streaming strategy. Beginning 8 October 2025, Hulu will officially serve as the global general entertainment brand within Disney+, taking over from Star in international markets.

During Disney's financial report in the first quarter of 2025, it was announced that the company had lost 700,000 Disney+ subscribers around the world before the end of last year. The price hike for the platform last year may have contributed to the result.

Apple previously required app developers to include account creation and payment or subscription features using the App Store payment system. This caused many services and prices to increase until Apple was ordered to allow an alternative payment system. Now that the App Store payment system is no longer mandatory, Disney is taking advantage.

After years of dominance, it looks like Netflix’s tight hold over the streaming service market is beginning to loosen after it was dethroned by Amazon Prime Video as the number one subscription streaming outlet in the United States (US). This is according to the latest annual ranking compiled by research firm Parks Associates.