Samsung introduces the Premium Soundbar with Dolby Atmos at KL International AV Show

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A SUHD TV display at the KL Internaional AV Show

Today, Samsung Malaysia Electronics held a showcase room in Kuala Lumpur International AV Show in the heart of Bukit Bintang. The products that were displayed at the convention today were the new 2016 SUHD TVs with Quantum dot display that debuted at the Samsung SEA Forum 2016 earlier this year and a top range audio system - the Samsung Premium Soundbar with Dolby Atmos Selected Outlets for next level entertainment.

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"Samsung is a torchbearer when it comes to innovation. We introduced many firsts in both design and technology in the TV/AV industry and have proudly led the global TV market for 10 consecutive years. We are in an era where technology thrives and as such, we will continue to feed our passion for innovation by creating the very best of visual displays and home theatre systems for our customers' ever-evolving entertainment needs. We are proud to embark on another decade of excellence by reinventing the modern-day viewing experience with our meaningful innovations." said Kimmy Tan, Head of Consumer Electronics Business, Samsung Malaysia Electronics.

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Samsung unveiled their main highlight with a few audio product lineup, including the HW-K950 Soundbar, which happens to be the company's first to feature Dolby Atmos as well as the industry's first soundbar package to include two Dolby Atmos enabled wireless rear speakers with 5.1.4-channel sound.

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One of the Premium Soundbar speakers 

Visitors and consumers will have a chance to be the first in Malaysia to own the latest HW-K950 Soundbar during the three-day event at a retail price of RM5999 only, to add on to that; Samsung has also extended special deals that include a free Samsung Curved Soundbar (worth RM3499) and Blue Ray Player (worth RM499) and a purchase-with-purchase promotion of the 360 Speaker WAM with any purchase of the new SUHD TV*.

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Wireless Audio 360 WAM1500 model

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Top view

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Curved Soundbar HW-J8501R for RM3499

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Soundbar HW-H751 for RM1999

If you aren't able to make it to event, no worries, because the new Premium Soundbar is available now at selected Samsung Experience Stores and authorized dealerships after the end of August. The list is below:

  • Best Denki (KLCC) Central
  • Best Denki (1 Utama) Central
  • Darson Electronics - Nusa Bestari South
  • Desa Home Theatre - Desa Complex Central
  • Harvey Norman (Ikano) Central
  • Harvey Norman (Mid Valley) Central
  • Harvey Norman (Sunway) Central
  • Harvey Norman (Pavillion) Central
  • Lion Mas Furnishers (Johor Bahru - Plaza Pelangi) South
  • Senheng (Gurney Plaza) North
  • Senheng (Kompleks Karamunsing) East Malaysia
  • Tan Boon Ming Sdn Bhd (Tropicana City Mall) Central
  • Tan Boon Ming Sdn Bhd (Old Klang Road - Taman Evergreen) Central
  • Tan Boon Ming Sdn Bhd (Bangsar Village) Central

Besides the new audio soundbar, Samsung also showcased a new Smart Hub function for the SUHD TV that can automatically detect and recognize all connected home entertainment system; a Samsung Smart Control remote for an all-in-one function; and an Ultra Blue-Ray Player known as the UBD-K8500.

For more information, kindly visit www.samsung.com/my to check it out.

*Terms and conditions apply. The promotion during the KL International AV Show is valid from 22 to 24 July 2016 and while promotional stocks last on first-come-first-serve basis.