Every new iPhone needs a “wow” factor. For 2025, Apple is betting big on Apple Intelligence, its own AI system built right into iOS. Unlike other AI tools that mostly run on the cloud, Apple is focusing on on-device processing for speed, privacy, and seamless integration.

According to CNBC, Apple has today started sending out invitations for its annual event scheduled for September 10, 2025, at 1 AM. Apple is also expected to introduce several new devices at the event. So, what should you know about it?

Apple’s newly unveiled iOS 26 introduces a bold new design language called Liquid Glass, and it’s more than just a visual refresh—it may be laying the groundwork for Apple’s most radical iPhone redesign yet.

As the weeks go by, more and more iPhone 17 Air reports are coming out. However, we also read news about an alleged budget MacBook by the end of the year. Read on below to check out what's new.

Apple is gearing up to unveil the iPhone 17 series at its expected September event. A standout newcomer this year is the iPhone 17 Air, a sleek, ultra-thin model that replaces the iPhone 17 Plus and brings a completely fresh display size to the lineup.

We have talked about the iPhone 17 series getting a price hike this year. According to multiple leaks and analyst reports, the base model may retain its $799 price tag, but the iPhone 17 Air, Pro, and Pro Max are expected to cost $50 (~RM211) more than their predecessors.

Based on the latest leaks, Apple iPhone 17 Air may feature a 2900mAh battery and an incredibly slim 5.5mm chassis—making it potentially the thinnest iPhone to date. 

Apple is quietly working on a generative AI system through a new internal unit known as the “Answers, Knowledge and Information” team.

Apple has officially reached a major milestone: three billion iPhones sold. The announcement was made on 31 July 2025 during its fiscal Q3 earnings call, reflecting the growing global demand for the iPhone since its debut.

Apple’s upcoming iPhone 17 series is making waves ahead of its expected September launch, with fresh leaks offering the clearest look yet at the full lineup. Yesterday, a person was spotted using the alleged device, and there is more today, including a striking redesign and expanded colour palette.